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Best Keyword Research tools in 2022

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Best  Keyword Research tools in 2022 What are Keywords? In SEO, keywords are very important and should be the core of any written work for the web, it presents in the content, titles, or in the SEO element. The term keyword is used in digital marketing, it is the word or phrase that people type into the search engines ( Google or Bing ) to find what they’re looking for, for example, if you want to do any course in any field, you might type something like “ best digital marketing course in Varanasi ” or “ UI/UX design course ” in your search engines. Despite that phrase consisting of more than one word, still, it’s a keyword. Types of Keywords A successful search engine is built on targeting the right types of keywords. When you identify your best keywords opportunities, you can drive the most traffic, good leads, and conversions for your brand. When you want to make sure that the keywords you’re targeting are being searched for by people, you also have to specify the keywords that